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2017 3rd Quarter E-commerce Report of UK

We share 2017 3rd quarter e-commerce report of UK with you. In the following report, we’re sure that you will find useful information for your e-commerce business.

Today’s shoppers are active on all browsing environments, they don’t stay in walled gardens and they’re buying more on-the-go…

Screen Shot 2017-12-22 at 13.02.28

 

Smartphone keeps growing…

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Health/Beauty and Mass Merchant are the two retail subcategories with the highest growth of mobile sales…

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The key point of the report.

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Mobile is the majority for retailers with a shopping app…

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In most world regions, mobile now accounts for more than 50% of online transactions, and in-app sales dominate…

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In Europe, retailers with a shopping app now generate 44% of their sales on mobile devices…

Screen Shot 2017-12-22 at 13.03.42

 

Desktop usage dominates working hours, while mobile wins nights and weekends…

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Combining cross-device data lets you understand the winding shopper journey…

Screen Shot 2017-12-22 at 13.05.57

 

Combining intent lets you see more shopping dollars per shopper…

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Offline sales boost shopper knowledge – and online results…

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