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Native M-Commerce Apps Are Must-Have for Your Business.

5 Reasons Why Native M-Commerce Apps Are Better Than Mobile Sites

 

1) Native Apps Are Faster

Mobile browsers execute HTML and Javascript codes to show the created content. Treating and executing these codes often take time for the browsers but unlike mobile sites, native m-commerce apps are not executed by browsers and according to researches analysing smartphone performance, native apps run 5 times faster than mobile sites.

2) Native Apps Have a Better User Experience

It gives quick access to the content of the website on mobile. The apps here are not as easier to maintain and easy to change platforms both in android mobile system and iOS system.

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3) New Branding Experience

Since a mobile app is distinct from a company’s website, it has the liberty of offering a new branding experience to users. Also with the expansion of mobile usage, having a native m-commerce application have become a prestigious symbol for the customers.

4) Ease of Marketing Push Notifications

Mobile is arguably the closest you can get to the consumer. There is no other device that is personal and provides great opportunities for the brands. For the marketers seeking to understand the customers be – and leverage – a consumer’s path to purchase, mobile devices have the potential to be a tremendous enabler. Because, everybody has their own phone and it is with them all of the time during a day. Native mcommerce apps give you the chance to send push notification at the right time to your customers.

5) Native App Increases Conversion Rate

Compared to mobile web, people view four times the products on average in a native app and convert to purchase at a rate 23% higher than mobile web. If you want to convert more customers on mobile channels, native mobile app is a kind of must – have for your business.

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